In the oversaturated software marketplace, getting your product discovered can be challenging. One of the best ways to gain exposure and credibility for your software is by getting listed on authoritative software review websites like Capterra. But how exactly can you get your software reviewed on these influential sites? In this blog post, I’ll provide some tips to improve your chances of getting your software noticed by top review platforms.
Claim and Optimize Your Software Listings
The first step is to search for your software on Capterra and other review sites to see if you already have a basic listing. If you do, claim your listing and optimize it. Make sure all the information is accurate and filled out completely. Provide detailed descriptions of your software’s features, target users, pricing, free trial options, etc. The more informative your listing, the better.
Reach Out to Review Site Editors
Once your listing is ready, you can directly reach out to review site editors to make them aware of your product. Send a polite email explaining what your software does, who it serves, and some of its competitive differentiators in the market. Offer to provide a demo or free trial access so they can test and review your software first-hand.
Promote Your Product
You can also raise awareness of your software by distributing press releases, posting on social media, guest blogging for your target audience, and optimizing your website for SEO. The more buzz you generate around your product launch and updates, the more likely Capterra editors will take notice and consider reviewing your software.
Provide Trial Access to Influencers
In addition to review site editors, consider giving free product demos and trials to influential users like bloggers or industry experts. Getting influencers to use and review your software can help attract credibility and traffic. Make sure to provide excellent customer support during trials to get positive reviews.
By following these tips, you can increase your chances of having your software discovered by top review platforms like Capterra. Getting listed alongside leading products on authoritative sites is key for establishing product legitimacy and boosting conversions. So take the time to proactively get your software in front of reviewers and users who can help grow your brand presence.
